Trade Show · Milan · 14–17 March 2028
Meet the SBKJ engineering team at Mostra Convegno Expocomfort 2028 at Fiera Milano Rho, 14–17 March 2028 — the largest HVAC, plumbing and renewable energy trade show in continental Europe. Three live CE-marked, EN 1505/1506-compliant machines on the stand, 30-minute private engineering consultations across the four show days, and indicative EUR landed-cost worksheets on the show floor.
MCE Mostra Convegno Expocomfort is the largest HVAC and refrigeration trade show in continental Europe with 130,000+ visitors and 1,800+ exhibitors across four days. For German, French, Italian, Spanish, Dutch, Nordic and Eastern European fabricators evaluating new duct production equipment, MCE is the rare four-day window where the engineering team that designs the machines is on the floor running real coil through real machines — CE-marked, EN-compliant, 400V/50Hz European-spec demo units, not American 480V/60Hz units that don’t deploy in Europe without rewiring.
If you are evaluating a new SBAL-V auto duct line for a German Energiewende retrofit project, scoping a stainless tubeformer for a Dutch pharmaceutical fitout, or planning a TDF flange upgrade to meet EN 1507 Class D leakage on a Frankfurt data centre package, four days at MCE is the most efficient engineering due diligence you can buy.
SBKJ runs three live demonstrations on a rolling 30-minute cycle across the four show days. All machines are CE marked under Machinery Directive 2006/42/EC, wired for 400V three-phase 50Hz European power, fitted with IP54 enclosures and Siemens or Schneider Electric panel components familiar to European maintenance teams.
SBKJ runs 30-minute private consultations on the stand throughout the four show days. Consultations are led by an SBKJ engineer with a structured agenda specifically tailored for European buyers:
Consultations are free and non-binding. Book a slot in advance — weekday morning slots fill first.
Mostra Convegno Expocomfort (MCE) is the largest HVAC and refrigeration trade show in continental Europe, run biennially by Reed Exhibitions Italia at Fiera Milano Rho. MCE 2028 is held from Tuesday March 14 to Friday March 17, 2028. Registration is via mcexpocomfort.it. The show typically draws 130,000+ industry professionals from contracting, building services consulting, plumbing, renewable energy, refrigeration and equipment manufacturing across the EU, MENA and CIS markets. Co-located with MCE is the InCE Innovation and Comfort Exhibition focused on smart building and HVAC IoT, and a comprehensive technical conference programme with CPD-accredited sessions in Italian and English.
For European buyers visiting Australia ahead of MCE 2028, SBKJ offers private factory tours at the Box Hill North, VIC facility through November 2027 to mid-February 2028. Tours include a 90-minute production floor walkthrough, live machine operation against your nominated coil spec, and a private engineering consultation. Email sales@sbkjduct.com with your preferred date and we will respond within one business day.
Booth meeting slots are 30 minutes, run on the half hour from 09:30 to 17:30 across the four show days, and are limited to two parties per slot. Tuesday morning and Wednesday morning slots fill first; Thursday afternoon and Friday slots typically remain available within 2 weeks of the show.
